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Chai AI Review 2026: Huge Bot Library, Tighter Paywall, Off the App Store

Chai AI is a sprawling character-chat app, but 2026 brought regional paywalls, a missing iPhone app and a new privacy policy, so read the details before you subscribe.

Maya Leclerc

Reviewed by · Lead reviewer

Chai AI review
5.5/10

Quick Verdict

Average

Chai AI is a real, well-funded app with one of the largest character libraries in its class (25 million, by Chai's own count), but in late 2026 it's easier to try than to justify paying for.

New iPhone downloads are gone, free use keeps shrinking, Web Pro is a separate $159.99-a-year account, and Australia's online safety regulator found gaps in its self-harm handling this year. Start on the free version, on Android or in a browser.

If you do pay, annual beats weekly once you pass 16 weeks.

Best for:
Adults on Android or the web who want endless variety in user-made characters and don't need explicit content or one long-term companion.
Free tier / trial:
Yes
Pricing:
Free to start (varies by region) · Pro $9.99/week or $159.99/year, 24-hour trial · MAX add-on $90/mo or $0.66 per 1K tokens · images $0.12 each
Last updated:
November 13, 2026
Official site:
www.chai-ai.com

This link goes to the official site with no referral code; we earn nothing from it. How we make money

This Chai AI review covers the app as it stands in November 2026, not the version most older reviews describe.

Chai is a chatbot platform from Chai Research Corp. in Palo Alto, built around a feed of user-made characters that the company puts at 25 million.

We read its pricing page, FAQ, terms, privacy policy and safety center on 13 November 2026, and checked the app stores and Trustpilot the same day. We didn't buy a plan or judge chat quality.

Chai AI key facts (checked 13 Nov 2026)
OperatorChai Research Corp., Palo Alto, California
FoundedJanuary 2021, per the company
Where it runsAndroid app, app.chai-ai.com, and Chai Web Pro at chai-ai.com
iPhoneNo App Store listing in the US or UK
Free use"Free to start", but paid-only in some regions
Chai Pro$9.99 a week or $159.99 a year, with a 24-hour trial
Add-onsMAX from $0.66 per 1,000 tokens or $90 a month; images $0.12 each
Age rule18+, with Persona selfie or ID checks
Google Play2.8 stars from about 858,000 reviews

Chai AI Review Summary

What we scoreScoreWhy this score
Features7.5A library Chai puts at 25 million user-made characters, tools to create and share your own, and paid image and video generation. We didn't chat with any of them, so this mark rests on Chai's own pages and its app listing.
Pricing4.5The annual plan, about $13.33 a month, sits at the top of what rivals charge to start. Weekly billing reaches $519.48 a year, MAX adds $90 a month, and free use narrowed through 2026.
Usability5.5Android and two web versions are available, yet new iPhone downloads are gone and Web Pro keeps its own separate account. The sign-in pages we saw were simple.
Safety4.5Persona age checks and self-harm scanning are now described. The mark stays low because of the March 2026 eSafety findings, the 2023 Belgian case and the five-year retention clause.
Content5.0Variety is the draw, but explicit content is filtered and quality depends on whoever built each bot. We didn't test chat quality.
Overall5.5Average — our editorial judgement, informed by the five scores above. How we score

Who's Behind Chai AI

Company
Chai Research Corp.
Launched
January 2021, per the company (prototype begun in Cambridge, England, in 2020)
Based in
Palo Alto, California, USA

Chai AI in November 2026: What Changed This Year

Chai AI app on Google Play: Chai: Chat AI Platform by Chai Research, 2.8 stars from 858K reviews, 10M+ downloads, contains ads and in-app purchases, rated Mature 17+

If you last used Chai a year ago, you're coming back to a different app. Free use has been cut back region by region, the iPhone app has gone from the App Store, and the privacy policy was updated on 5 November.

Android is still live. Google Play showed the app updated on 7 November, with more than 10 million downloads and a 2.8-star average.

Chai's 2026 Timeline

  • January to February: the founder posted that free access was being restricted in a list of countries, according to coverage of those posts.
  • March: Australia's eSafety Commissioner published findings on Chai and three other companion apps. More on that in the safety section.
  • April: third-party reports say message limits spread to more regions. Coverage of a February announcement had said the US, Europe, Canada and Japan would keep free access.
  • July: Chai said it had passed $100 million in annualized revenue.
  • 1 October: the company put that run-rate at $120 million, a figure it labels company-reported and unaudited.
  • Around 22 October: the iPhone app became unavailable to download. Coverage of a post by the founder says the team is working on the Apple app and that existing installs keep working.
  • 5 November: Chai published an updated privacy policy.

We checked the App Store ourselves on 13 November. Chai's listing page couldn't be found in either the US or UK store, and we couldn't find an announced return date.

What Chai Is: A Feed of 25 Million User-Made Bots

Chai AI website at chai-ai.com showing a grid of user-made characters such as a mafia husband and a strict mentor behind a login box with Apple, Facebook, Google and email sign-in

Chai isn't one companion you get to know over months. It works more like a social feed: you scroll characters other people made, tap one and start talking, or build your own and share it.

The tiles on the website set the tone. Mafia husbands, cold roommates, a strict mentor, a dragon hunter, plus the anime, RPG, horror and "comfort" characters the FAQ promises.

That makes it a cousin of Character.AI rather than of companion apps like Kindroid, which are built around one long-running relationship. Chai trades one deep relationship for range.

Behind it sits Chai Research Corp., which dates its founding to January 2021. Wikipedia says the prototype started in Cambridge, England, before the move to Palo Alto in 2022.

William Beauchamp is founder and CEO, and the company says it employs 15 to 20 people. It trains its own models, which the FAQ says run on more than 5,000 GPUs.

Chai says it has raised $55 million, naming CoreWeave and AMD Ventures among its backers. It's a small team running a very large app.

Company Claims vs Independent Ratings

What Chai saysWhat we could check
Over 10M users in the past 12 months, over 1M a dayGoogle Play: 10M+ downloads
$120M annualized revenue run-rate on 1 Oct 2026Unaudited by its own note; Reuters reported the figure on 14 Oct
"25M Characters" made by usersThe FAQ also cites "more than 51,000 unique AI characters", and Chai Research's homepage lists "51K LLMs", so the counts measure different things
Rated 18+ on Apple and Google PlayGoogle Play shows Mature 17+
Revenue split 60% subscriptions and purchases, 40% adsThe Play listing flags ads and in-app purchases

The outside signal isn't kind. On top of Google Play's 2.8, Chai's Trustpilot page scored 2.0 from 16 reviews, 88% of them one-star, and nobody from the company has claimed it.

The newest Trustpilot posts, all from early November, complain about Pieces, removed personas and prices. They're unverified, but they line up with this year's changes.

Chai App vs Chai Web: Three Doors, Separate Accounts

This is where people get confused. There are three ways into Chai, and they don't all share one account.

Where You Can Use Chai

What it isShares chats with the app?
Chai app (Android)The original mobile app, with ads and in-app purchasesIt's the app
app.chai-ai.comA browser sign-in page branded "CHAT + AI"Chai says so, but we couldn't sign in to confirm
Chai Web Pro (chai-ai.com)A separate paid web service with no adsNo, per Chai's FAQ
Chai AI FAQ explaining that Chai Web Pro and the Chai App are separate platforms with no data sharing between the two, and that Web Pro requests get 8x the compute

The FAQ is blunt: Web Pro and the app are "separate platforms with no data sharing between the two." Treat them as two products, because your app chats won't appear in Web Pro.

Chai also claims each Web Pro request gets about 8x the compute of an average app user's. That's its case for the price, and it isn't something we measured.

Then there's app.chai-ai.com, a bare sign-in screen with Google, Facebook, Apple and email buttons. Its own page description reads "Your Chai characters, chats and subscription, now on the web", and coverage of the founder's posts says it works in Safari.

That matters on iPhone. Reports say an existing install keeps working, but if you don't have the app, the browser is now the only way in.

One more iPhone point. A plan bought inside the iOS app is billed by Apple, and Chai hasn't said whether renewals pause while the app is off the store, so check it in your Apple subscriptions.

Is Chai AI Free? Pieces, Ads and Regional Paywalls

Chai's FAQ answers the question with "Yes — Chai AI is free to start." Its safety center adds the catch: "In some regions, use of the service requires a paid subscription."

One regulator has noticed the shift. In its March 2026 report, Australia's eSafety Commissioner said Chai had since restricted free chat with its AI companions and now requires a subscription.

How Free Use Works Now

  • Ads: the privacy policy says Chai shows ads "if you have a free subscription", and Google Play lists the app as containing ads.
  • Pieces: user reports and coverage of the founder's posts say app messages are paid for with Pieces, an in-app currency, and that stronger AI models cost more of them.
  • Limits: a September 2026 Google Play reviewer described a cap of 70 messages every 3 hours being replaced by Pieces. That's one person's account, and Chai doesn't publish a free quota.
  • Location: whether you get free chat at all depends on where you live.

So treat free Chai as a test drive, not a plan to rely on. If you want character chat without paying, Janitor AI and the free tier in our Character.AI review hold up better today.

Chai AI Pricing: Web Pro, MAX and the Weekly-Plan Math

Chai AI pricing page: 24-hour free Pro trial then $159.99 a year, Annual Plan at $159.99 a year or $13.33 a month, and Weekly Plan at $9.99 a week shown as 60% off $24.99

Chai Web Pro is one product sold three ways. The 24-hour trial rolls into the annual plan, the annual plan costs $159.99, and the weekly plan costs $9.99, shown as 60% off a $24.99 list price.

Chai AI Prices at a Glance

Plan or add-onPriceNotes
Pro free trial$0 for 24 hoursThen $159.99 a year unless you cancel
Pro annual$159.99 a yearAbout $13.33 a month
Pro weekly$9.99 a weekShown as 60% off $24.99
MAX Auto$0.66 per 1,000 tokensAdd-on for Pro; no rate limit, billed by use
MAX Monthly$90 a monthAdd-on for Pro; doubles the rate limit
Images$0.12 eachPay as you go, with an optional auto-generate switch
Videos$0.22 eachBeyond any credits in your plan

Every Pro card lists the same perks: the full character library, the "most advanced" chat model, no ads and faster replies. Only the billing changes.

Which Plan Makes Sense

  • Just curious: take the 24-hour trial and set a reminder, because it turns into a $159.99 annual charge.
  • Staying more than about four months: the annual price equals roughly 16 weeks of the weekly plan, so anything longer is cheaper on annual.
  • Weekly for a whole year: that route costs $519.48, over three times the annual price.
  • Heavy use: MAX sits on top of Pro, so a year of Pro plus MAX Monthly runs $1,239.99.

Spot the contradiction before you pay. The FAQ says Pro unlocks "endless conversations", yet MAX is sold as removing "all rate limits" or doubling them, so Pro has a limit Chai doesn't publish.

Watch the media costs too. Leave image auto-generation off unless you want it, and know that the web terms also describe yearly packages: 50 image generations a week that don't roll over, and 150 videos granted once.

The Android app sells its own in-app purchases through Google Play. We couldn't see those prices without an account, so they aren't listed here.

Cancelling Chai and Asking for a Refund

Chai's web terms say every paid plan and add-on renews automatically, and each add-on is its own subscription with its own billing date. Check each one separately when you cancel.

How to Cancel on Each Platform

  • Chai Web Pro: open your profile and choose "cancel plan". The terms say you can do it online without contacting anyone, and access lasts until the paid period ends.
  • Android app: cancel in the Google Play Store under Payments & subscriptions. Uninstalling the app doesn't stop billing.
  • iPhone app: open Settings, tap your name, then Subscriptions. Apple handles the billing, not Chai.

Refunds are the weak spot. Except where the law requires one, the web terms call payments non-refundable, with no credit for partial periods or unused features.

For app purchases, refund requests go to Google or Apple. The terms also promise 7 to 30 days' notice before a price rise, which leaves time to cancel first.

Is Chai AI Safe? The Record From Belgium to Australia

It depends what you mean by safe. Chai is a legitimate company with a real address and published policies, but its safety record goes back to 2023 and is worth reading before you sign up.

Chai's Safety Record, by Date

  • March 2023: Belgian newspaper La Libre reported that a man died by suicide after six weeks of conversations with "Eliza", a Chai chatbot, based on his widow's account and chat logs she shared. Co-founder William Beauchamp told Vice the company had added a crisis-intervention feature (Euronews coverage).
  • 2 April 2025: US Senators Alex Padilla and Peter Welch wrote to Chai Research, Character.AI and Replika's maker, asking how they protect young users.
  • 25 August 2025: a bipartisan group of 44 state attorneys general warned AI companies, Chai among them, over harm to children.
  • October 2025: Australia's eSafety Commissioner sent legal transparency notices to Chai and three other companion apps.
  • March 2026: eSafety's report said Chai hadn't pointed users to support services when self-harm was detected in their prompts, and didn't check outputs across all relevant models. Like Nomi, it also didn't warn users that prompting for child sexual abuse material is a crime or report such material to authorities, and none of the four apps had robust age checks at the time.

The two US items are letters, questions from the senators and a warning from the attorneys general, not findings of wrongdoing. The eSafety report is the one with specific findings about Chai.

What Chai Says It Does Now

  • Age checks through Persona, using selfie age estimation or a government photo ID
  • "Every user message is scanned in real time for self-harm content", with a crisis notice that points to support lines
  • Models designed to refuse sexually explicit content, self-harm content and anything that sexualizes minors
  • Safety Filters that hide mature search results and explicit messages, or block specific characters
  • Anonymous reporting of any character or message
  • Reports to the US National Center for Missing & Exploited Children and competent authorities "where the law requires it", per the November privacy policy
Chai AI safety center: adults-only 18+ rule, Persona age checks by selfie age estimation or government ID, a paid subscription required in some regions, and refusal of sexually explicit content

Those descriptions come from Chai's own safety center and privacy policy, and we haven't tested how well any of it works. They do read like direct answers to what regulators raised, which is something.

If you're going through a hard time, please talk to a person rather than a chatbot. findahelpline.com lists free, confidential crisis lines by country.

Does Chai Allow NSFW? Where the Line Sits

Not in the way most FetishAura readers mean it. Chai's app license allows "adult-oriented content, including mature themes and fictionalized violence", as long as it stays fictional.

The same license bans "sexually explicit images or videos of any kind", and the safety center says the models are built to refuse explicit content. Suggestive roleplay may slip through, but explicit chat is exactly what the system is designed to stop.

Google Play still lists "Sexual Themes" among its reasons for the Mature 17+ rating, so expect flirting and innuendo rather than a hard wall. If explicit roleplay is the whole point, apps like SpicyChat and CrushOn.AI are made for it.

For how the strict end of this market works, our look at Character.AI's NSFW filter is a useful comparison.

Chai AI Privacy: What Happens to Your Chats

Chai's privacy policy was updated on 5 November 2026, and it's more candid than the FAQ. Read the two side by side and they don't quite agree.

What the Privacy Policy Allows

  • Model training: chat data is used to "enhance and fine tune" Chai's AI models, safety models included, after personal identifiers are removed. The policy doesn't describe an opt-out setting for training. EU and UK users get a right to object by emailing Chai.
  • Who can see it: "specifically authorized staff", plus providers for hosting, AI models, media generation, age checks, analytics, support and payments.
  • Advertisers: if you installed the app from an ad, your usage patterns may go to ad partners to measure that campaign.
  • Where it's stored: in the United States.
  • How long: for the life of the account and up to five years after you delete it, longer for legal claims.
Chai AI privacy policy clause keeping data for the life of the account and up to five years after deletion, with data processed and stored in the United States

The FAQ, meanwhile, says Chai "does not share your personal data with any third parties." The policy's list of processors and ad partners says otherwise, and the policy is the binding document.

The Google Play data-safety panel points the same way. Chai declares that the app may share location and personal info with third parties, and that data is encrypted in transit.

Deleting Your Chai Account

  1. Sign in and open the Profile section.
  2. Go to Settings.
  3. Press Delete Account.

Cancel any subscription first, since deleting the account won't stop a Google Play or Apple plan. And with that five-year clause, deletion closes the account without promising every copy of your chats is gone.

Keep real names, addresses and anything you'd hate to see quoted out of your chats. That's good practice on any AI app, and this policy makes it more pressing.

Chai vs Character.AI, Talkie, SpicyChat and Janitor AI

Here's how Chai lines up against the apps people most often weigh it against. Ratings and prices come from our own published reviews of each.

Chai AI Compared With Four Rivals

AppOur ratingPaid plans fromExplicit contentPlatforms
Chai AI5.5$9.99/week or $159.99/yearFilteredAndroid, web (no new iPhone downloads)
Character.AI7.5$2.99/month (c.ai lite)BannedWeb, iOS, Android
Talkie7.0$9.99/month (Talkie+)Strictly SFWWeb, iOS, Android
SpicyChat7.3$5.95/monthAllowedWeb, Android
Janitor AI8.0$12.99/month (janitor+), or bring your own modelAllowedWeb, iOS, Android

Chai's real edge is the size of its library, if you take its 25 million count at face value. On price, free access, platform reach and adult content, at least one rival beats it, which is why it ranks last in this table.

Who Chai Still Suits, and Where to Go Instead

Chai Makes Sense If You

  • Like hopping between lots of short, offbeat character chats rather than building one relationship
  • Use Android, or are happy chatting in a browser
  • Live somewhere free use still works, or are ready to pay yearly
  • Don't need explicit content

Better Options for Other Needs

How We Checked This Chai AI Review

This review is research-based. We've marked what came from Chai, what came from regulators and what came from users.

What We Did and Didn't Do

  • Read on 13 November 2026: Chai's pricing page (Pro, MAX and Images tabs), FAQ, web terms, app license, privacy policy, safety center and company-facts page.
  • Checked the same day: the Google Play listing, the App Store in the US and UK, and Trustpilot.
  • Outside sources: Australia's eSafety Commissioner, a US Senate press release, a state attorney-general release and news coverage of the 2023 Belgian case. eSafety's own site timed out for us, so we read its March 2026 release on the Medianet newswire.
  • Not done: creating an account, buying a plan, chatting with characters or generating images.

The screenshots show Chai's public pages and its Google Play listing. Because we didn't chat, the features and content scores lean on Chai's descriptions and user reports, as the score notes explain.

FetishAura's affiliate links are paused, so the Visit link earns us nothing. Our disclosure page has the details.

What Other Users Say

How Chai AI Compares

Chai AISpicyChat AISecret Desires AIAmorLink AI
Our score5.5/107.3/103.0/108.2/10
PricingFree to start (varies by region) · Pro $9.99/week or $159.99/year, 24-hour trial · MAX add-on $90/mo or $0.66 per 1K tokens · images $0.12 eachFree tier · $5.95–$29.95/mo (yearly 17% off)Free tier · Pro $7.99/mo · Ultra $13.99/mo · Max $19.99/moFree (10 msgs/day, 50 Sparks) · yearly from $6.99/mo · monthly first-time from $9.99
Free tier or trialYesYesYesYes
Best forAdults on Android or the web who want endless variety in user-made characters and don't need explicit content or one long-term companion.People leaving Character AI who want familiar, uncensored text roleplay on a big free libraryReaders who want the facts on its data-exposure report before deciding; privacy-conscious users may prefer an alternativeAdults who want to build a companion, chat, and turn the chat into photos or video, with the price printed before checkout.

What We Liked

  • An enormous library of user-made characters, which Chai puts at 25 million
  • A named US company with a published address, terms and safety center
  • Annual Pro works out to about $13.33 a month, with no ads
  • Persona age checks and real-time self-harm scanning, as Chai describes them
  • Runs in a browser, so iPhone owners without the app can still get in
  • Web Pro can be cancelled online, with access kept to the end of the period

What Could Be Better

  • No new iPhone downloads: the App Store listing was gone on 13 November
  • Free use differs by country and leans on ads and Pieces
  • Web Pro and the app are separate accounts with no shared chats
  • A year of weekly billing costs $519.48
  • Pro has an unpublished rate limit, and MAX adds $90 a month
  • Chats feed model training, and data can stay five years after deletion
  • Australia's regulator found self-harm referral and age-check gaps in March 2026
  • Weak outside scores: 2.8 on Google Play and 2.0 on Trustpilot

Chai AI Pricing

Current plans and what you get at each tier.

Free

$0/to start

  • Ad-supported in the app
  • Messages cost Pieces, according to user reports
  • Not free at all in some regions

Pro Weekly

$9.99/week

  • Shown as 60% off a $24.99 list price
  • Full library, no ads, priority replies
  • $519.48 if you keep it all year

Pro Annual

$159.99/year

  • Works out to about $13.33 a month
  • What the 24-hour free trial converts into
  • Same perks as the weekly plan

MAX Monthly

$90/month, on top of Pro

  • Doubles the Pro rate limit
  • Alternative: MAX Auto at $0.66 per 1,000 tokens, no rate limit
  • Images $0.12 and videos $0.22 each, beyond plan credits

Who Chai AI Is For

Pick It If

Adults on Android or the web who want endless variety in user-made characters and don't need explicit content or one long-term companion.

Skip It If

  • You'd pay week to week for long. Annual is cheaper from about week 17.
  • You want explicit chat or images. The rules and filters are built to block them.
  • You need deleted data to be gone. The policy allows keeping it for five years.
  • You're on iPhone without the app installed and dislike using a browser.
  • You want your app chats on the web too. Web Pro is a separate account.

Frequently Asked Questions

Partly. Chai calls itself free to start, but free chat now depends on your country, comes with ads in the app and, per user reports, charges Pieces for messages.

In some regions you have to subscribe before you can chat at all. The 24-hour Web Pro trial becomes a $159.99 yearly charge unless you cancel in time.

5.5

The FetishAura Final Verdict on Chai AI

Chai AI scores 5.5/10 (average). It's best for: adults on Android or the web who want endless variety in user-made characters and don't need explicit content or one long-term companion..

Visit Chai AI

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